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How to hit your ZEV targets

November 19th

The Challenge: Meeting ZEV Targets

Regulators are holding manufacturers accountable to ensure cleaner vehicles make it onto the roads. The financial penalty for missing ZEV targets is steep—£15,000 per vehicle. For some OEMs, this can mean millions in potential losses, not to mention damage to reputation and market standing.

But achieving these targets isn’t always straightforward. Delays in sales, supply chain bottlenecks, or simply a lack of demand in certain areas can leave ZEVs sitting idle in stockyards.

The Drive Fuze Solution

Drive Fuze offers a simple, innovative way for OEMs to meet ZEV targets and keep vehicles moving. With our car subscription model, you can quickly deploy your electric vehicles at a fraction of the potential penalty cost. Here’s how:

1. Fast and Flexible Deployment

Time is of the essence when it comes to hitting targets. Drive Fuze’s flexible car subscription model enables you to get ZEVs out on the road quickly and easily. Even vehicles deployed at minimal cost can help you avoid hefty fines, and the flexibility of subscriptions appeals to a wide audience, including businesses and individuals.

2. Reduced Risk and Overhead

Unlike traditional leasing or outright sales, Drive Fuze minimizes risks for OEMs. You can move stock efficiently without worrying about long-term commitments or depreciating assets. Our model ensures ZEVs are deployed where they’re needed most, cutting through common roadblocks like affordability and availability.

3. You Control the Pricing

Our platform allows OEMs to set pricing that makes sense for their goals. Whether it’s a low-cost offer to stimulate demand or a competitive rate tailored to your audience, the choice is yours. By moving ZEVs through Drive Fuze, you maintain control while minimizing financial impact.

The Business Case: Why It Makes Sense

Let’s break it down:

  • The cost of inaction: £15,000 per vehicle in fines adds up fast, especially for manufacturers with hundreds or thousands of vehicles to account for.
  • The Drive Fuze alternative: Deploying ZEVs through our subscription platform costs significantly less—even when done at the lowest price point. This makes Drive Fuze a practical and economical way to avoid penalties while achieving your targets.

The Bigger Picture: Supporting Sustainability

Beyond financial benefits, Drive Fuze aligns with your sustainability goals. By putting more ZEVs on the road, you’re contributing to a greener future while meeting your regulatory obligations. It’s a win-win for both the environment and your business.

Ready to Hit Your Targets?

Don’t let regulatory fines put your bottom line at risk. Drive Fuze helps OEMs move ZEVs faster, smarter, and more affordably. Whether you’re looking for a short-term solution to meet this year’s quotas or a long-term strategy for sustained compliance, we’re here to help.

👉 Contact us today to learn more about how Drive Fuze can support your business.